Here is the Making-Of our 2015 campaign of the year: Via Verde – Colibri. A project that marks the “rebranding” and a new positioning in the market of the brand, which elected the hummingbird as the main figure and also as it`s new Logo. A film with about two minutes of constant integration of animation with real footage, in which, the modeling of a hummingbird with specific characteristics and the creation of a 3D feathers system with dynamics, realistic, with specific requirements for each plan, were the main challenges for our post-production team. There was also the need to develop an advanced system of particles, with several morphs, to enable the transformation of the Hummingbird into the final Logo. About forty CG plans makes Via Verde – Colibri a complex film, that demanded full commitment of our team to achieve the desired result. We hope you all enjoy it!
Another making of where we show a little behind the scenes of our second film Staples. Again, with a strong focus on 3D animation and development of one of the main characters in a cartoon language, where we raised the level of complexity! In this film , we follow the growth of small Sara over the years in several key moments of her life. A fully 3D film with different scenarios and characters, which involved our whole team for several weeks until we reach the desired end result. We hope you enjoy it!
Ingreme, as a socially commited company, has been embracing many causes, contributing in their area of expertise, post-production. APAV, AMI, SOS Racism, International Amnesty, among many others NGOs could count with our team full attention, which engages and collaborates in the awareness campaigns launched to the general public. As a company, as citizens, as humans we feel we have social responsibility. To fulfill this role is extremely important and decisive for a healthier and more balanced society. This Reel, in close partnership with Agencies and Production companies, is our modest but proud contribution!
Alexandre Farto, Vhils, was the Portuguese artist invited by the Irish band U2, to join the group of 11 of the world`s most celebrated urban artists, to take part on the bands project entitled Films of Innocence.
Films of Innocence is a visual project under the supervision of director Jefferson Hack, where it was given complete creative freedom to artists to develop one of the tracks of the latest album of the band, Songs Of Innocence.
11 tracks, 11 artists, 11 video clips.
Vhils, created all the visual language for the Raised by Wolves
song, also participating in the cover design of Films Of Innocence.
Totally produced in Portugal, filmed in Lisnave, Cacilhas, the video clip Raised By Wolves is seen by the artist as another piece of his brilliant work and career, recognized worldwide.
This film, which links Portugal and the recognition of Portuguese talent to one of the most iconic bands of all history, proudly crossed Ingreme that, by hand of the colorist Andreia Bertini, was in charge for all the color correction and image processing.
Clube de Criativos de Portugal, 2015
At the seventeenth CCP festival, Ingreme wins four awards with its post-production work. NOS – Launch and Staples – Back to School collect best post-production video and best animated film. Ingreme was indirectly awarded in the category for best special effects with Mitsubishi ASX film, all done in 3D, produced by Garage under the direction of Rogério Serrasqueiro.
Finally, Ingreme was considered the best post-production house in Portugal, 2015.
Receiving this recognition in the most prestigious festival of creativity in Portugal is to Ingreme source of great satisfaction, pride and professional achievement.
Congratulations to all the nominees and winners, as well as to the entire organization of the CCP for another year of the best that is done in creativity/advertising in Portugal.
CTBC, Chinatrust Finantial Holding Co., Ltd., was a film that from a technical point a view represented a big challenge for our team. Given the technical difficulties of filming in storm environment, the use of 3D was indeed the most viable solution for carrying out various aspects of this campaign. So it began the process of reproducing the original boat on a 3D model as well as an entire scenario with specific characteristics requested by the customer. The 3D was also used in various objects and environments throughout the film. For the viewer, this post-production work is completely imperceptible, giving the impression that the whole movie is made of real footage. This was undoubtedly the main goal of this project, which given the final result, it seems to us completely achieved.
A nonchalant look on MEO – Sofa film passes unnoticed its true complexity. In this Making Of, we show the different shooting phases for composition to reach the final result. Sometimes movies seemingly simple, are actually the most complex! This is the case! Under the supervision of Director Ernesto Bacalhau, MEO – Sofa, was another project that challenged Ingreme team in different fields of compositing.
Água das Pedras – Desert was one of the most ambitious campaigns in which Ingreme was involved. Partially filmed in Morocco, it was now time to bring the desert all over the streets of Lisbon. A highly complex challenge, a true test to the creativity of Ingreme team! Making a city appear in an arid desert landscape, which ends up fading to non-existence, involved the creation, manipulation and control of 4 terabytes of information (particle systems) with a mind of their own in a short period of time!
Água das Pedras – Desert, under the supervision of Director João Nuno Pinto, was awarded by Luso Awards 2014 with gold for its Audiovisual Technique, fact that fills us with satisfaction, pride and sense of accomplishment.
Ingreme team was in Los Angeles to follow the production of Nissan Crossover movie for the spanish production company Garage Films, directed by Albert Uría. Here is a short video where you can see some details of the shooting, and some stages of post-production of the film. It is always good to participate in projects of this level!